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Questions & answers

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faq

Costs, app, registration

Data protection & security

Consultations with doctors & coaches

Lab tests

Self-guided platform & courses

Hormone replacement therapy

About hermaid/ approach/ team

Where can I find the app?

You'll find the hermaid app in both stores – the Apple App Store and the Google Play Store. "hermaid Menopause Companion"

Apple App Store:
https://apps.apple.com/de/app/hermaid-wechseljahre-companion/id6742313604

‍Google Play Store:
https://play.google.com/store/apps/details?id=me.hermaid.app&hl=de

How do I register?

Download the app, enter your email address, confirm the authentication code from the email – and start onboarding right away.

How much does hermaid cost?

‍Access to hermaid works one of three ways: as a self-payer, you pay for consultations or courses directly in the app at the prices shown there. If your access comes through your employer, they cover some or all of the cost of app use, courses, and/or consultations as part of a workplace health offering. If your access comes through your health insurer, the same applies depending on the contract model – courses or consultations can be partly or fully covered there too. You'll see transparently before every booking in the app which path applies to you and what exactly is covered.

What does "get started for free" mean?

‍The symptom tracker, guided questionnaires, many articles, and the AI chat remain permanently free. Doctor consultations, lab tests, and certain course content are paid – depending on whether your access is through an employer, health insurer, or as a self-payer, the price is shown transparently before every booking.

Does my employer cover the cost?

‍‍We already have several employer partners in Germany and Switzerland – this is usually communicated through your company's intranet.
If you'd like to talk to your employer about it, we're happy to help.

How do I use hermaid through my employer?

For most employers, access works through your company email address.
As soon as you sign in with it, your voucher for booking a doctor is automatically applied and you can use the service right away.

For smaller employers, we instead work with voucher codes that you can simply redeem in the app. It's best to first try your company email in case your access has already been activated. If you're unsure or have questions, either your employer or our support team can help:

📧 support@hermaid.me

Do health insurers cover the cost?

hermaid is not currently listed in the DiGA directory, but is already reimbursed partly or fully through individual contracts with certain health insurers.
Starting in 2026, we're also launching prevention courses that will be reimbursed by all statutory health insurers.

Is hermaid a DiGA?

No, hermaid is not currently a listed DiGA, but rather a CE-certified Class I medical device under MDR.
We're actively working toward health insurers covering usage partly or fully in the future – including through individual insurer contracts and the prevention courses planned for 2026.

Where is my data stored?

On servers in Germany – GDPR-compliant and in ISO/IEC 27001-certified data centers.

How is my data stored?

- Securely encrypted
- Access only via email + password
- Health data is stored anonymized, without being linked to your identity

Is hermaid a medical device?

Yes, hermaid is a CE-certified medical device under the EU Medical Device Regulation (MDR, Regulation (EU) 2017/745). This means particularly strict requirements apply to how your health data is handled: processing sensitive health data is generally prohibited unless you've given explicit consent (Art. 9(2)(a) GDPR).

Is my data shared with my employer?

No, that concern is unfounded. We work with license agreements and only report the number of licenses used.

Is my data collected for research products?

Yes, we work with scientific research partners to help answer questions about women's health in midlife with solid evidence.
For this, we always collect exclusively anonymized data sets used for research purposes.
No personal identifiers or personal data are ever shared – that's strictly prohibited in the EU.

‍

Is my data shared with third parties?

When you have a consultation, a treatment agreement is formed between you and the respective expert (doctor or coach). A prerequisite for the consultation is that your intake form data is shared with that person – this is part of entering into the agreement. hermaid as a platform doesn't learn any details of the conversation itself, since it stays strictly confidential between you and the expert.

Can I have my data deleted?

Yes, you can delete your data yourself at any time through the app's settings – you don't need to contact us as a company individually to do so. As a certified medical device, this is a basic requirement.

However: anonymized data cannot be deleted, since it can no longer be attributed to anyone – but it also can't be linked back to you as a person.
When you sign up on the platform, we deliberately don't ask for demographic data beyond your age.

How do I best prepare for my appointment?

Before your appointment, you fill out a questionnaire based on current menopause guidelines. Depending on your desired coaching focus – such as sleep, nutrition, exercise, or menstruation – additional targeted questions are added. This lets your doctor or coach prepare optimally and focus the conversation on what matters most.

How do I book an appointment?

After registering in the app, you can directly request a suitable doctor.

How and when do I pay?

Payment happens through your app store's standard payment methods, credit card, or PayPal. If your access runs through your health insurer or employer, this is shown transparently during booking and costs may be covered automatically.

Can I reschedule or cancel an appointment?

Yes. You can reschedule up to 2 hours before the appointment – simply book a new time. You can cancel up to 48 hours in advance; the refund is processed by the 15th of the following month. Within 2 hours of the appointment, neither rescheduling nor cancellation is possible, and no refund applies. All appointment management happens through the hermaid app; if you run into issues, reach us at support@hermaid.me.

How does the video consultation work?

You'll receive a link to our web platform – no dial-in needed, just click straight in. The web platform uses the same login as the app (email and password). If you've forgotten your password, you can request a new one through the app.

Does hermaid learn what I discuss with my doctor or coach?

No. By booking a consultation, you enter into your own treatment agreement directly with the doctor or coach – for this, your intake form details are shared with that person. The content of the conversation itself stays strictly between the two of you and is not shared with hermaid as a platform.

Does the finger prick hurt?

The lancet's automatic spring mechanism creates a quick, low-pain prick. Most women find it noticeably less unpleasant than a venous blood draw.

How much blood do I need for the test?

Just enough to reach the marked fill line on the tube – usually only a few drops.

What if not enough blood flows?

Warm your hands again, swing your arm briefly, and gently stroke your finger from the base to the tip. Don't squeeze it – that can distort the result.

Do I need to fast for the test?

No, fasting is generally not required for a capillary blood draw – you can eat and drink normally.

Can I take the test during my period?

Yes, that's generally not a problem. With heavy bleeding, it's a good idea to wait a day or two until your circulation is more stable.

How long until I get my result?

Your result is usually ready within a few business days of the sample arriving at the lab. You'll automatically get a notification once it's ready.

Where do I see my results?

You'll find your results directly in the hermaid app, presented in an understandable way with context for your values.

What do I do if a value is out of range?

If a value is out of range, we recommend discussing the result promptly with a doctor – you can book an appointment directly through the hermaid app for this.

Is the test as accurate as a blood draw at the doctor's office?

Yes, when done correctly, capillary blood sampling delivers lab-relevant results of comparable quality to a venous blood draw.

Can I keep taking my hormone replacement therapy normally before the test?

Yes, you don't need to stop taking your medication. If in doubt, briefly check with your doctor if you're unsure.

Can I have my data (test results) deleted?

You can delete your lab results yourself at any time directly through the settings in the hermaid app. Note: download or transfer your data first if you want to keep it – once deleted, it can't be recovered.

Is there information and tips on menopause?

You'll find tips and background knowledge directly in the app. The best way to stay up to date is through our newsletter (sign up in the footer of this page) or on Instagram at hermaid.me.

Where does the course content come from and who reviews it?

The content of each course module is developed and reviewed by subject-matter experts from the relevant field – for example, gynecology, nutrition science, or psychology, depending on the topic. Dr. med. Malina Helms, hermaid's medical director, additionally reviews all content once more before it goes live. The sources used are listed in the reference list at the end of each course.

Who leads the ZPP course on sleep?

We developed our ZPP-certified sleep course together with Charité Berlin and scientists. It's led by Nina Wegener, a psychologist and ZPP expert additionally certified in the topic of sleep.

Does HRT help with all menopause symptoms?

No. HRT works most reliably against vasomotor symptoms like hot flashes, night sweats, and sleep problems, as well as vaginal dryness. For other symptoms like joint pain or mood swings, many women report improvement, but the effect is less clearly proven scientifically. Whether HRT makes sense for your individual symptoms is best clarified in conversation with your doctor.

How quickly does hormone replacement therapy take effect?

Initial improvements in hot flashes and night sweats can appear within a few days to weeks. It can take several weeks to months for hormone levels to fully stabilize and for the right individual dosage to be found.

Do I have to take HRT for the rest of my life?

No. HRT is generally used for as short a time as possible and as long as necessary – often for a few years, until the strongest symptoms have subsided. Together with your doctor, it's reviewed at least once a year whether the therapy should continue, be adjusted, or end.

Does HRT also have a preventive effect, for example against osteoporosis?

Yes. Estrogen helps maintain bone density, which is why HRT can also be used as a preventive measure against osteoporosis, especially in early menopause. This protective effect is one of the reasons medical societies almost always recommend HRT for early hormone deficiency.

What risks does hormone replacement therapy carry?

With longer use (over five years), a slightly increased risk of breast and uterine cancer, blood clots, and cardiovascular disease is possible, along with a slightly increased stroke risk – especially with smoking, high blood pressure, or high cholesterol. Starting therapy early, before age 60, is considered significantly lower risk.

Who is hormone replacement therapy not suitable for?

HRT is generally not recommended for those with a current or previous hormone-dependent cancer, blood clots or severe liver disease, unexplained vaginal bleeding, or a history of stroke. Your doctor will assess individually whether any of these contraindications apply to you.

Does HRT really increase breast cancer risk?

The risk can be slightly increased with longer use, especially with combined estrogen-progestin therapy. Older studies like the WHI study overstated this risk in some respects, as they examined high-dose preparations that are rarely used in Europe today. Regular breast cancer screenings remain especially important during HRT.

How safe is using a patch or gel compared to a tablet?

With transdermal application (patch, gel, spray), hormones enter the bloodstream directly through the skin, bypassing the liver. Studies suggest this doesn't increase clotting risk compared to tablets – which is why this form is often considered lower risk.

How does starting HRT work?

Therapy usually starts with a low dose, adjusted gradually as needed. It can take some time to find the right form and dosage for you – close contact with your doctor in the first few months is helpful. Through the hermaid app you can book a 30-minute online appointment directly and, if medically appropriate, get a private prescription right away.

How often should I have HRT checked by a doctor?

At least once a year, it should be checked whether the therapy can continue, be adjusted, or end. This also includes regular gynecological checkups, including breast cancer screening, as well as blood pressure and general health checks.

What's the difference between bioidentical and synthetic hormones?

Bioidentical hormones have the same chemical structure as the body's own hormones and are processed accordingly. Synthetic hormones are similar to the body's own hormones but differ slightly in chemical structure. Which option is right for you is something you decide together with your doctor.

Are there alternatives to hormone replacement therapy?

Yes. Depending on your symptoms, options like herbal remedies, lifestyle adjustments (exercise, diet, sleep hygiene), or non-hormonal medications may help. Which alternative makes sense depends on your individual symptoms and risk factors.

Does health insurance cover the cost of hormone replacement therapy?

That depends on the specific preparation and your health insurer. Some HRT preparations are covered by statutory health insurance when medically indicated, while others must be paid for privately. With the hermaid app, you can already get a private prescription today; we're currently working on a solution for e-prescriptions covered by statutory insurance directly through the app.

Can hermaid help me figure out whether HRT makes sense for me?

hermaid helps you better understand your symptoms and prepares you specifically for the conversation with your doctor. The final decision for or against HRT is always made by the treating doctor together with you.

What is hermaid's service?

hermaid is a digital health service that supports you through perimenopause, menopause, and other stages of your hormonal health. The service is an app – conveniently from home.

Who advises me?

Our experts come from:
- Gynecology & holistic women's health
- Nutrition science
- Psychology, sports & lifestyle
- Naturopathy
- General medicine

They're specially trained in midlife topics and support you virtually.

Who is hermaid for?

For women with hormonal fluctuations, whether that's cycle-related symptoms or peri- and postmenopause. Our service has no age limit and no restrictions based on differential diagnosis.
We support typical menopause symptoms and help you preventively with your long-term health.

How do I reach support?

Just write to us at support@hermaid.me – we're happy to help.

Founders and leadership team

You'll find detailed information on our About Us page.
Founders: Susanne Feldt, Anne Feldt, Rajesh Sharma – three digital health experts

Medical director: Dr. Malina Helms (gynecology)
Sales and partnerships: Eva Carle

Questions & answers

Common questions from companies

faq

Costs, contract & organizational effort

Impact, target group & company benefits

Practical onboarding

Data protection & compliance

How is hermaid billed – per employee, flat rate, or usage-based?

The model is tailored to your company size and goals during the initial conversation. Get in touch directly and we'll put together a custom offer for you.

How does hermaid work?

hermaid is designed to integrate into existing workplace health structures without significant extra effort. No technical connection to internal systems is required; the app is used independently by employees. We support internal communication (e.g. announcement texts, roll-out materials).

Is there a minimum contract term or trial period?

We'll clarify details on contract terms and possible pilot phases in a personal conversation – feel free to book an intro call directly.

Does hermaid already work with health insurers? Can we bill this through our company health insurance?

Yes, hermaid works with statutory and private health insurers. We're happy to discuss individually whether a connection through your company health insurance is possible.

What's the concrete business case – why should we allocate budget for this?

Menopause symptoms are a commonly underestimated cause of absenteeism, reduced performance, and turnover among experienced female specialists and leaders. hermaid offers early, low-barrier support at exactly this life stage – with the goal of reducing absences and retaining valuable expertise within the company.

Who is hermaid intended for within a company – only women in menopause?

The focus is on women in peri- and postmenopause, since that's where the greatest unmet need lies. The topic also indirectly affects leaders and teams (e.g. in handling symptoms in daily work).

How does introducing this affect our employer branding?

Many companies actively communicate a workplace health offering like hermaid as part of their health and diversity strategy – a visible signal that women's health in midlife is taken seriously.

Can we measure the success of the rollout?

Since we don't share individual usage data for privacy reasons, success is measured primarily through company-side metrics (e.g. trends in absences, employee feedback, turnover), not through in-app tracking data.

How does the rollout work in practice?

After the initial conversation, we align on scope, communication, and start date. Employees get access and download the app on their own – centralized HR onboarding isn't required, but can be offered in addition.

What if employees don't know about the offering or don't use it?

We provide communication materials for the internal announcement. In our experience, adoption increases when the offering is visibly embedded in existing health or welcome communications.

Can hermaid be used for international locations / other languages?

Currently the focus is on German-speaking countries (DACH). If you're interested in international expansion, feel free to reach out.

As an employer, do we find out which employees use the app or what symptoms they log?

No. hermaid is fully GDPR-compliant, all data is encrypted and stored exclusively on servers in Germany. Neither usage data nor health data is shared with the company – at most, you receive anonymized, aggregated usage statistics (e.g. total number of active users), never personal content.

Is hermaid a medical device? What regulatory safeguards are in place?

hermaid is a CE-certified Class I medical device under MDR 2017/745. This means the application undergoes a regulated conformity assessment and is subject to medical device requirements for safety and quality – unlike many purely wellness or lifestyle apps.

Is artificial intelligence used – and what is the data used for?

AI is used exclusively to support the users themselves (e.g. to help process information). Data entered is not used to train AI models.

Do we need works council approval before introducing hermaid?

That depends on the scope of the rollout (e.g. whether it's a voluntary add-on or a mandatory workplace health module). Since hermaid does not collect or share employees' performance or behavioral data with the employer, introducing it is generally uncritical – but we're happy to support you with information materials for discussions with the works council.

Questions & answers

Common questions from health insurers

faq

Common questions

hermaid for health insurers

Collaboration / onboarding

What hermaid offers

Data protection & compliance

Success measurement / evidence

Is hermaid a medical device?

Yes. hermaid is a CE-certified Class I medical device under MDR 2017/745. The medical content is developed and reviewed by a medical team before going live.

Is hermaid a DiGA (digital health application)?

hermaid is not currently a listed DiGA under § 33a SGB V. The app is a CE-certified Class I medical device under MDR 2017/745 and can be provided independently of the DiGA directory through individual contracts with health insurers.

Is there a minimum contract term or trial period?

We'll clarify details on contract terms and possible pilot phases in a personal conversation – feel free to book an intro call directly.

What target group does hermaid cover?

hermaid is aimed at women in peri- and postmenopause, typically between 40 and 65 years old – the life stage with the greatest unmet care need and the highest downstream costs when left untreated.

Does hermaid already work with health insurers? Can we bill this through our company health insurance?

Yes, hermaid works with statutory and private health insurers. We're happy to discuss individually whether a connection through your company health insurance is possible.

How does billing work?

Collaboration happens through individual contracts – such as a selective contract, a prevention program, or a pilot project. We'll discuss billing details in a personal conversation, tailored to your existing contract structure.

Is a pilot phase possible?

Yes. Many partnerships start with a limited pilot phase to test the value for your member base before scaling up.

What contract models are possible?

Most commonly: selective contracts under § 140a SGB V, standalone prevention programs, or time-limited pilot projects. We'll figure out together which model fits during the intro call.

How quickly can hermaid be implemented?

hermaid requires no IT integration on the insurer's side. Once the contract is signed, rollout to your members can happen quickly.

Can hermaid be used for international locations / other languages?

Currently the focus is on German-speaking countries (DACH). If you're interested in international expansion or additional languages, feel free to reach out.

What exactly does the offering for members include?

Members get access to the hermaid app with a symptom tracker, well-founded content, and the option to book online consultations with independent doctors and health coaches. The exact scope of services depends on the specific contract model with your insurer.

Is medical consultation included?

In the app, users get access to licensed doctors and health coaches for questions about symptoms, diagnostics, and treatment options – low-barrier, digital, and without long wait times. Whether this is included depends on the contract model.

What data do we receive as an insurer?

You receive only anonymized, aggregated analytics on symptom trends, risk profiles, and care needs – never personal health data of individual members.

Is artificial intelligence used – and what is the data used for?

AI is used exclusively to support the users themselves (e.g. to help process information). Data entered is not used to train AI models.

How is hermaid GDPR-compliant?

All data is encrypted and stored exclusively on servers in Germany. hermaid is fully GDPR-compliant and is regularly audited for data protection and information security.

Is data shared with third parties?

No. Personal health data is not shared with third parties, not even with the insurer itself. You receive only anonymized, aggregated analytics.

What's the usage rate in practice?

The actual usage rate depends on communication and integration within each group. We're happy to share benchmarks from comparable digital health offerings, as well as our own analytics, in a personal conversation.

Are there already results from ongoing collaborations?

Yes, initial analyses on usage and symptom trends are available from existing partnerships. We're happy to discuss specific figures individually, as they vary by group and duration.

How exactly is the economic benefit for a health insurer calculated?

We use trackable factors such as reduced specialist visits, fewer absences, and avoided downstream conditions. On this basis, we build an individual business case together with you.

What study designs underlie the evidence of effectiveness?

Our content is based on current, peer-reviewed studies on menopause and hormone replacement therapy. Our own research collaborations, such as with Charité Berlin, add to this through longitudinal data collection directly from usage.

How can the success of a partnership be measured?

Together with you, we define measurable metrics in advance – such as usage rate, symptom improvement, reduced absences, or fewer specialist visits. We evaluate these regularly, anonymized, and share the results with you transparently.

What scientific evidence exists for hermaid?

hermaid is a CE-certified medical device whose content is developed by a medical team and continuously reviewed against current research. We also work with scientific partners on our own research into hormonal health.

How is the benefit for our members demonstrated?

Through regular, anonymized reports on usage, symptom trends, and satisfaction among your members – as a basis for a fact-based evaluation of the partnership.

Are there studies or research collaborations?

Yes. hermaid is working, among other things, with the Gender Research Department at Charité Berlin on a study of the relationship between hormonal change, working conditions, and sleep quality.

Got questions?We'll help as best we can.

Common questions from companies

Common questions from health insurers

Got questions?
We'll help as best we can.